The company reportedly lost over $50 million in 2019, mostly on marketing and office rental expenses. Ignite is a public company, headquartered in Toronto, Canada, that began trading in January 2019 under the BILZF ticker. In November 2013, Bilzerian posted an unconfirmed claim that he won $10.8 million from a single night of playing poker, and in 2014 he claimed to have won $50 million throughout the year, adding that he 'doesn't play against professionals anymore and the most he's ever lost in a single session is $3.6 million.' Bilzerian has discussed his Poker career on Joe Rogan's podcast on YouTube.īilzerian runs the company Ignite International Brands Ltd., which sells electronic cigarettes, CBD oils, water bottles and vodka, among other products. That same year, Bilzerian defended Alex Rodriguez publicly against accusations that he had gambled illegally, claiming that he was present when the alleged gambling event had taken place and Rodriguez was not present. In November 2011, Bilzerian was one of those sued by the estate of Bradley Ruderman over winnings from poker games, which were alleged to have been paid with funds from an illegal Ponzi scheme. In 2010, he was voted one of the funniest poker players on Twitter by Bluff magazine. ( September 2023)īilzerian played in the 2008 World Series of Poker Main Event, finishing in 180th place.